Part of providing the right
products, the right service and the right support to customers means ensuring
they have the best materials and most up-to-date training possible. To help
facilitate this, Laborde Products hosted a Mitsubishi engine training event for
its North American dealers. The three-day seminar took place in Covington,
company welcomed representatives from all over the continent. Boatswains
Locker, Mack Boring & Parts Company, Inc., Sansom Equipment Limited,
Frontier Power and Hatton Marine all had participants in attendance. Ted Hahn,
vice president of Mitsubishi Engine North America also came to the seminar.
packets, including engine specification sheets and technical drawings were
given to all training participants. Discussion topics included installation
procedures and the importance of both post-sales maintenance and crew training.
training seminar ensures dealers are well educated and up-to-date on Mitsubishi
engines. It's very valuable to many dealers.
of planning and effort everybody in the organization had done prior to this
meeting was apparent and the success was mainly due to Laborde's
preparation," said Wyatt Lane of Mack Boring. "The information provided,
including slides, data sheets, presentations and thumb drive is a huge help and
I have already gone through it with another sales team member from my company that wasn't
able to attend. I also plan to share this information when I visit dealerships,
so everyone can have the same high-level of product knowledge."
had a good exchange of ideas over three days," said Doug Oehrlein,
Laborde's VP of sales and marketing. "It's part of our goal at the seminar
to not only share our approach to selling Mitsubishi engines, but also make
dealers aware of some of the common installation and service missteps we've
seen over the years. We want to ensure our dealers are providing the right
service to the right products to benefit their business and their
addition to gaining a wealth of Mitsubishi product knowledge, attendees enjoyed
South Louisiana cuisine. King Cake was also served each morning.
Inc. is the largest Mitsubishi Marine distributor in North America with a
far-reaching territory from Texas to Florida and New Orleans to Minneapolis. Excellent
for the extremely heavy-duty tug and push boat applications, Mitsubishi engines
typically offer significantly larger displacement and more mass. Extremely easy
to maintain, each cylinder has its own head and the engine has large inspection
covers on the crankcase and oil pan. The other great advantage with Mitsubishi
engines is that they are all EPA compliant, but with mechanical governors. No
complex electronics are required to meet the emission standards.
Contact Laborde Products, 74257 Hwy 25,
Covington, LA 70435. 985-892-0107; Fax: 985-898-5824.